For flippers and rental investors ready to build
Build and sell your first townhome project (without learning the hard way)
The Redevelopment Roadmap is my self-paced, step-by-step system for building and selling townhomes. Learn how to turn one lot into multiple homes, because more doors on the same dirt means more margin, whether you sell for profit or hold for cash flow.
$597 one-time. Lifetime access. Backed by my 6-month First Deal Ready Guarantee.
$20M
Downtown redevelopment portfolio in Bryan, TX
30+
Development projects completed
$500K
My annual revenue from townhome development
1,200+
Students using my strategies across the country
You've done the flips. You've got the rentals. So why does development still feel out of reach?
You already know the ceiling on a single house. A flip pays you once. A rental pays you one rent check. Either way, one lot produces one home.
Add density to that same lot (eg. three or four townhomes instead of one house) and the math changes. Your land cost gets spread across every unit, you're selling brand-new homes instead of a patched-up old one, and that's where the real margins in development live.
You've driven past the empty lots in your town and thought, "Somebody should build something there."
Then the questions pile up.
How do I know if a lot actually pencils?
How do I get the city on my side?
Where does the money come from?
What happens if I build it and nobody buys?
So you research. And research some more. And then you watch somebody else build on the lot you had your eye on.
You don't need more information. You need the steps, in order, from someone who has already made the expensive mistakes for you.
Meet The Redevelopment Roadmap
Your guide to build and sell missing middle housing
Why townhomes? Because they're the best first project I know.
Lower risk.
Every deal is structured with two exits. If you can't sell, you rent.
Shorter Timelines.
The average townhome project runs about 18 months, start to finish.
Small enough to manage.
Big enough to teach you every step of development.
Townhomes are missing middle housing, and America needs a lot more of it. Zillow reports a shortage of over 4.7 million homes. People want attainable homes in the towns they love. You get to build them.
And once deal #1 is done, you can use the same overall process works on any redevelopment strategy: build-to-rent, adaptive reuse, mixed-use, etc.
That's how one small test project turns into a portfolio that builds wealth for your family and your town.
What's inside
8 modules. 32 video lessons. 4 milestone check-ins that make sure you've got each stage down before you move on.
Module 1: Start Here
- Why townhomes are your ideal first development
- The redevelopment strategies and opportunities available to you
- Build-to-sell basics, and where most new developers fail
- A self-assessment so you know exactly where you're starting from
Module 2: Market Selection
- The SAFE Framework to evaluate your market in under 30 minutes and kill bad opportunities before you fall in love with them
- How to rock your first meeting with the city and turn your city government from an obstacle into your biggest ally
Milestone 1: You've identified your market.
Module 3: Finding Deals and Structuring Offers
- How to build your buy box and what a good deal actually looks like
- Where to find deals, plus your first underwriting filter to tell quickly whether a deal pencils
- How to structure your offer and get control of a deal before you commit your capital
Milestone 2: You can spot a deal.
Module 4: Due Diligence
- How the due diligence period works, and the Due Diligence Timeline Tracker that keeps every deadline and decision point organized
- Meet your feasibility team: who you need and when
- Design and layout, including my build plans to jumpstart your project
- Your second underwriting filter, so you know the deal still works before you commit
Milestone 3: You can analyze a deal.
Module 5: Deal Structure, Bank Loans, and Raising Capital
- How to structure and fund your deal, even without deep pockets or a long track record
- The capital raising mindset and my deal structuring rules of thumb
- A real investor pitch example you can model
Module 6: Navigating Construction
- Your role in the construction phase, and how to build your construction team
- Contractor communication 101, so you manage the build without becoming the job site babysitter
- What to do when you visit the job site, and how to manage construction funds
Milestone 4: You're in execution territory.
Module 7: Exit Strategy (Time For Profit!)
- Plan A vs. Plan B: how to structure every deal so you can sell or hold
- Selling strategies, and how to build your sales and marketing team
- How to close out your project
Module 8: Putting It All Together
- You did it. Now what? How to line up your next deal and keep your momentum
- A final self-assessment that unlocks your bonuses
Plus the tools I use on every project:
Pro-formas and deal calculators
Due Diligence Timeline Tracker
Build plan PDFs to jumpstart your design
Investor pitch deck templates and real examples
Deal Control Checklist and LOI template
The SAFE Market Evaluation Framework
How it works: Self-paced video lessons. Start the minute you buy. Watch on any device. Lifetime access.
Hi, I'm Katie 🤠
I'm a developer in my hometown of Bryan, Texas, where I've built a $20M downtown portfolio of small-scale infill projects.
When I started, there was no roadmap. I learned everything by trial and error, and I lost over $100K in my first few years on mistakes that never had to happen.
So I kept notes. Deal after deal, I tested and refined every step until I had a system that finds deals the city needs and the market will buy, and runs the whole process in predictable steps.
That's what I'm handing you. I want your road to redevelopment to be a lot easier than mine was.
Let's rebuild Main Street USA, one market at a time.
Get The RoadmapSame curriculum. Real results.
My Rookie Redeveloper students learn from this exact curriculum (with live coaching on top). Here's what they, and my challenge and workshop alumni, have to say.
A few of my projects!
Here's everything you get
- The Redevelopment Roadmap: 8 modules and 32 video lessons
- 4 milestone check-ins to make sure you're ready for each next stage
- Pro-formas and deal calculators
- Due Diligence Timeline Tracker
- Build plan PDFs (for townhomes, cottage clusters, and duplexes)
- Investor pitch deck templates and examples
- Deal Control Checklist and LOI template
- The SAFE Market Evaluation Framework
- Bonus: The Dutch Model, my hybrid development strategy
- Bonus: An exclusive Roadmap student discount if you join my group coaching program later
- Lifetime access
One-time investment of $597
One avoidable mistake on a development deal costs more than this. I lost over $100K learning that the hard way. You don't have to.
My First Deal Ready Guarantee
Go through every module. Use the tools. Do the work. If you still don't feel equipped to evaluate and secure your first development deal, email my team within 6 months of your purchase and you'll get every dollar back.
The system works when you do.
Optional upgrade
Want me in your corner?
The Roadmap gives you the system. Add 3 private coaching calls with me, and we'll apply it to your market, your deal, and your goals.
- 3 private 60-minute calls with me
- You set the agenda: strategy, a lot you're eyeing, underwriting, structuring an offer, the city, or your pitch to a lender or investor
- Book them any time within 12 months
- Outside of my coaching program, this is the only way to get 1:1 time with me
Add it at checkout for $297.
The course is the map. These calls are me riding shotgun for the tricky turns. 🤠
Get The Roadmap + 1:1 CallsIs the Roadmap right for you?
It's for you if:
- You've done at least one flip or rental and you're ready for bigger projects, or you're a real estate pro (architect, agent, builder, contractor, etc) who wants to be the one leading the project.
- You want a step-by-step system, not another year of research
It's not for you if:
- You've never bought an investment property. Start with a flip or a rental, then come back.
- You want a get-rich-quick deal. Development rewards patience and good process.
- You want someone to do it for you. You'll need to do the work.
Frequently Asked Questions
How is this different from Rookie Redeveloper?
I don't have any development experience. Is that okay?
How much capital do I need?
What if I can't sell the units I build?
What if the market shifts mid-project?
What if I make a mistake?
Which real estate strategies does this cover?
How long do I have access?
How much time does it take?
Can I get help applying this to my own deal?
What if the Roadmap doesn't work for me?
There are two ways to get your first development deal done.
The hard way:
You figure it out alone. You spend another year in research mode. You make the same mistakes that cost me hundreds of thousands over my career. Maybe you get there eventually.
My way:
You follow a system that's been stress-tested across 30+ projects and a $20M portfolio. Every decision point is mapped. Every landmine is already marked.
The destination is the same. The only difference is how much time and money you spend getting there.
Not ready yet? Start with Module 1, free.
Watch the first module of the Roadmap and see how I think about development before you spend a dollar.